Influencer marketing specialist Marion Balinoff presented an insightful presentation on how to make influencer marketing a key component of your marketing strategy. She compared different social media platforms and their effectiveness when it comes to influencer marketing. Marion explores the best strategies to kick-off influencer marketing and how to make it a cornerstone of your campaign.
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![TikTok Influencer Marketing - The Wave House [case study]](https://i.ytimg.com/vi/vQOAzEwnl7I/mqdefault.jpg)
