Persona.ly is a mobile-first DSP operating worldwide. Using our proprietary bidder and machine-learning algorithms, we offer transparent, performance-driven, highly-targeted UA and retargeting solutions at scale with access to over 2,8 Million ad auctions per second. We are trusted by Ubisoft, Waitr, Tilting Point, Ilyon, Papaya Gaming, CoinSwitch, Animoca Brands, Kefir!, CoinDCX and many others.
Persona.ly strives to be more than just a vendor for its partners, but a partner that helps generate actual value, growth, and broad marketing insights that can be used across channels.
Persona.ly offers a programmatic & fully transparent service, from playable and dynamic creative generation to driving scale outside of traditional acquisition channels and providing actionable marketing insights.
Key features
- User acquisition
- User re-engagement
- Programmatic for agencies
- Accessing 60 data points before serving each impression
- Integration with major SSPs, processing more than 2,8 Million in-app ad auctions per second
- Full transparency
- Dynamic creative generation
Awards
Office Locations
HEADQUARTERS
Meir Weisgal 2
Rehovot 7632605
Israel
Mumbai
India
San Francisco
United States
Beijing
China
Berlin
Germany
Seoul
South Korea
Jakarta
Indonesia
Persona.ly Data
Employees: | 10-50 |
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Sources: Company Data, Press Reports, Linkedin, Twitter, Owler, SimilarWeb
Persona.ly Info
Types: | App Installs, DSPs |
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Ad Formats: | Banners, Interstitial, Offer Walls, Rewarded Video, Rich Media, Video |
Models: | CPI, CPM |
Trading Models: | - |
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App Growth Awards 2023 - Finalists Announced Posted on October 30, 2023 by Fiona McGregor ...Innovation - Sweatcoin Growth Engine - ShareTheMeal Video In-App Impact Loop - SplashLearn Product Funnel - Persona.
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How Persona.ly doubled non-buyers CVR while scaling gross sales 5.7x for LightInTheBox eCommerce app Posted on September 20, 2023 Persona.
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SKAdNetwork 5.0: What to expect Posted on September 14, 2023
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Unleashing the power of contextual bandits: Chaty case study Posted on May 17, 2023 This post was first published on persona.
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The vicious cycle of click spamming Posted on February 09, 2023 This post was first posted on persona.
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- How We Outbeat Yolo247 KPI by 50% while Scaling the Campaign 30x Download the PDF version of the case study We worked with Yolo247, one of the top-grossing universal casino and sports betting platforms, to acquire new users and re-engage the churned ones for their APK...
- Persona.ly has been selected as a finalist in the “App Growth Innovation” category for the App Growth Awards 2023! We are beyond excited to share the incredible news that Persona.ly has been selected as a finalist at the highly prestigious App Growth Awards. This recognition holds immense significance for us because...
- How we outperformed D7 ROAS 5.6x for Grand Summoners hardcore RPG on iOS We worked with NextNinja, a leading Japanese game developer, to acquire iOS and Android users in the U.S. and Japan and to re-engage the existing Android users in the U.S. for its top-grossing hardcore...
- Persona.ly Is Verified by TAG (Trustworthy Accountability Group) We’re proud to announce that Persona.ly has been officially verified by TAG (the Trustworthy Accountability Group).According to TAG’s Vertified by TAG page, “Brand safety requires that...