Branch Metrics

Branch provides the leading cross-platform linking and attribution platform, offering solutions that unify user experience and measurement across devices and channels. Branch powers mobile links and cross-platform measurement to more than 3 billion monthly users across the globe, and is a trusted cross-platform marketing, engagement and measurement solution for over 50,000 apps — including Reddit, Buzzfeed, Twitch, Groupon, and many more.

Branch is also an Apple Search Ads partner, providing advanced ad attribution insights using data directly from Apple. The company therefore ensures reliable and accurate data to track performance of your ad campaigns.

Branch Metrics Features

Attribution
Linking
Measure omni-channel campaigns
Acquisition & engagement
Improve campaign ROI
Navigate privacy & industry changes

Branch Metrics Info

Platforms:	Android, BlackBerry, HTML5, Windows Phone
Types:	Deep Linking
Groups:	App Analytics, App Marketing, Apple Search Ads, Mobile Attribution, Mobile Measurement Partners

Branch Metrics Podcasts

#8: How to get your app noticed in 2020 with Scott Tomkins, SVP at Digital Turbine More than two million apps are available in the Google Play store and 1

Articles from the Branch Metrics blog:

Enhance Your Shopify Storefront App With Branch and Tapcart Learn how to boost your Shopify store's performance with Branch and Tapcart. Check out these steps to elevate mobile shopping, drive conversions, and enhance user experiences.
Upcoming: TechTalks #2 | Monetize to Maximize: ASO Strategies for App Growth Are you stuck on how to get your mobile app to the next level? Join Branch and SplitMetrics for expert advice on app monetization, user acquisition, and leveling up your retention and engagement strategies....
Fintech Wave Accelerates Time to Launch With Branch Professional Services Learn how Wave accelerated time to launch and become fully operational in two months with Branch Professional Services.
Upcoming: How To Scale User Engagement With Branch and Braze Optimizing for engagement is key for digital success. Marketers often struggle to scale campaigns and links across channels, hindering the ability to route users to the right place to drive and attribute...
Optimize Your Web-to-App Strategy With Advanced Testing and Customization Branch's new HTML Editor and Creatives Optimization features enable users to customize and A/B test their Journeys web-to-app smart banners.

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