Leanplum is a mobile content management platform that lets user personalise and publish mobile content dynamically.
The Leanplum platform syncs, store, and deploy mobile assets in real-time, handling security, syncing, and offline support. The company also offers an A/B testing tool, allowing developers and marketers to optimise app user experience, mobile analytics, and marketing automation, supporting in-app messages, push notifications and more.
Leanplum was formed by former engineers working in Google’s video advertising operations and is based in San Francisco.
Leanplum Features
- Data Management
- Audiences
- Engagement
- Optimization
- A/B Testing
Leanplum Info
Platforms: | Android, BlackBerry |
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Types: | Content management, Enterprise App Management, Platform |
Groups: | App Analytics, iOS Push Notifications, Mobile Marketing, Push Notifications |
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How to personalize the end-to-end User Journey In this session, Jon Garrity and David Eick of Leanplum, talked about mobile growth tactics across the full user journey
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